Waters Edge

Based out of Mount Sinai, Long Island NY, Waters Edge provides not only boat tours, but they also provide paddle boards and kayaks rentals. Waters Edge wanted a Brand identity that would incorporate a nautical feel, yet also conveyed the message of paddle board rentals. Combining the confidence of the helm wheel with the silhouette of the paddle board and a hint of water makes the logo simple but dynamic and with the bold colors palette of Dark blue and gold makes it a strong, memorable brand identity.